Wherefrom & Whereto
When the enchanting aromas of juniper berries, fresh lemon zests, ginger roots, hop blossoms and many other delicious botanicals rise from the copper still, visitors know, that another batch of delightful THE DUKE – Munich Dry Gin is being manufactured. From 2008 until 2016 this aroma pervaded the streets of Munich’s Maxvorstadt. Now THE DUKE of all gins leaves its nest and sets out to claim new realms: At the gates of Munich, in Aschheim, the DUKE opens the ‘vitreous distillery’.
At the beginning, THE DUKE resided in a quiet backyard in the heart of Munich, where the distillery’s founders revived the forgotten tradition of distilleries within the city walls. Just like the DUKE’s customer base, the company has grown steadily as the years progressed: Piece by piece new machinery started supporting the working hands and facilitated many steps of the production process. However, the capacity of the site soon reached its limit and it became clear, that the ducal gin would need a larger domain.[/sf_visibility]
By the end of 2016, the distillery had moved to Aschheim near Munich. The THE DUKE Distillery found its new home in an old abandoned distillery site built in the 19th century. Those, who are curious, can sneak a peak at the new location on social media and gain first impressions. In the old walls of this site, tradition meets modernity, which also symbolizes the distillery’s metamorphosis and the process of progression and growth. The new production site changes the status quo:
Dusky lights in the basement are replaced by light-flooded rooms, suburban romance substitutes the cities vibrating heart, the wire rope hoist is superseded by a freight elevator.
The new production facilities raise the bar of manufacturing and improve the individual steps of production considerably. With this step in the company’s evolution it braces itself for the future.
In addition to the new machines a second still has joined the DUKE’s production. The new still is noticeably larger than the original ‘Carl’ and bears the name ‘Carl II’. Forged from copper and manufactured in the same blacksmith’s shop as ‘Carl I’, it guarantees the THE DUKE – Munich Dry Gin’s and the LION’s Vodka’s distinct characters. ‘Carl I’, the original still used from day one, also relocated alongside the passion for delicacies, true craftsmanship, connectedness to home and the unwearying love for gin. Today still every bottle passes the distillers’ hands multiple times before the finished good leaves the distillery.
The charming atmosphere of the brick-built distillery in combination with the elements of modernity and latest technologies gives the distillery its welcoming character. With this project, the founders’ vision of a ‘vitreous distillery’ comes to life: The doors are officially opened for ginthusiasts, curious people and those fond of exquisite delicacies. Everyone is invited to join a guided tour, visit our distillery shop and taste the fine spirits. The open and transparent atmosphere of the new site makes the craftsmanship palpable and the botanicals’ aromas traceable. During one of our guided tours, visitors can experience and comprehend every step of the distilling process from the raw ingredients to the finished products.
These wonderful new walls are not only a harbor for passion and dedication, which can be felt in every corner of the building, but also a new home for one of Munich’s great originals.
The welcoming banks of the Isar have already persuaded Duke ‘Henry the Lion’ to thrive in this town. After tearing down a famous bridge he paved the way for the foundation of Munich in 1158 by building a renewed bridge, which would consequently turn the monk settlement ‘Munichen’ into a wealthy village.
“Teetotaller: a person who cannot resist the temptation of robbing themselves of pleasure.” (Ambrose Bierce)
In thankful devotion, we dedicate our Munich Dry Gin to the noble spirit of our namesake, the Duke. We are certain that Henry himself would have enjoyed “THE DUKE – Munich Dry Gin”.